A usecase for templating your SQL queries Suppose you have a table raw_events which contains events related to an email marketing campaign. You’d like to see the total number of each event type per day. This is a classic use-case for a pivot table, but let’s suppose you are using an SQL engine such as Redshift / Postgres which does not have a built-in pivot function. The quick-and-dirty solution here is to manually build the pivot table yourself, using a series of CASE WHEN expressions.